myalloy.com

ART DIRECTION & DESIGN

As Consulting Design Director, I led the creation of the brand style guide and digital assets for an innovative platform supporting women through menopause. I developed ‘The Flash’ logo for the weekly newsletter, blending playful typography
with a bold, modern aesthetic. Drawing from a vibrant color palette and relatable imagery, I curated a visual language that resonated with the myalloy.com audience. Distinct design elements and graphic treatments rounded out a cohesive and engaging brand experience.

To explore further visit myalloy.com.