I am a creative leader, from NYC, with expertise in digital design and visual storytelling, with a track record spanning consumer marketing, brand identity and eCom. I’ve designed, directed, and produced assets that bring concepts to life and inspire teams to create engaging content that drives business goals and objectives.

Advocate. Listener. Problem solver.
anissadsmith@gmail.com

Hi, I’m Anissa, I bring a thoughtful,
story-driven approach to design.

Person standing on rooftop wearing off-shoulder black top and floral skirt, holding a white bag, with a cityscape in the background.
Cherry blossoms with a suspension bridge in the background during springtime.

Expertise

Digital Design & Direction
Creative Direction
Photo Art Direction
Brand Identity Development
Visual Storytelling
Campaign & Content Strategy
Cross-Channel Marketing
Team Leadership & Growth
Print & Digital Collateral

Employers / Past Clients

Viome
Target
D’IYANU
myalloy.com
Kate Spade
Victoria’s Secret
IT Cosmetics
Bed Bath & Beyond
Occasion Brands (PromGirl, Simply Dresses, Kleinfeld Bridal Party)
IvankaTrump.com
FullBeauty Brands
Saks 5th Ave
Mark Stephen Testa
Elizabeth Arden
B H L D N (Anthropologie
Wedding Brand)
totsy.com
HBO
Cole Haan

Motto:
Stay curious. Create fearlessly.